Strategic Recycling:
Our ‘Nothing Wasted’ Mission

Under the leadership of GreenLink Strategies LLC, a pioneer in cost-saving solutions for healthcare providers, the concept of “strategic recycling” has become a powerful tool for driving financial efficiency in the U.S. healthcare system. Founded in 2022, GreenLink builds on decades of experience in the medical device reprocessing industry, led by one of the few remaining experts with over 40 years of innovation in cost reduction. The organization’s mission is focused on delivering significant savings to healthcare providers—including hospitals and Ambulatory Surgical Centers (ASCs)—by optimizing material management and supply chains, ensuring that healthcare organizations get maximum value from every dollar spent.

GreenLink’s approach is rooted in a simple yet impactful principle: virtually every resource used in healthcare has the potential for reuse, and strategically managing these materials can lead to substantial cost savings. By focusing on the smart, efficient management of medical supplies and equipment, GreenLink helps hospitals and ASCs reduce waste, avoid unnecessary purchasing, and enhance operational efficiency. In today’s competitive healthcare environment, it’s not enough to minimize waste—healthcare organizations must actively recover value from what would otherwise be discarded.

Through GreenLink’s innovative strategy, healthcare providers can see material management not just as an environmental or ethical responsibility, but as a direct and actionable opportunity to improve the bottom line. GreenLink specializes in helping healthcare institutions reclaim, reprocess, and reintegrate materials back into the system—reducing reliance on costly new purchases, minimizing supply chain disruptions, and delivering both short-term and long-term savings.

By empowering healthcare providers to recycle and reuse strategically, GreenLink ensures that these organizations can operate more cost-effectively while also contributing to a more sustainable future. The result is a dual benefit: immediate savings and long-term financial sustainability, all without compromising the quality of care or operational efficiency.

GreenLink’s strategic recycling goes beyond conventional recycling efforts; it’s about taking a proactive stance to optimize materials use, reduce unnecessary waste, and drive down operational costs. Whether through medical device reprocessing or broader industrial applications, GreenLink helps clients streamline processes, cut expenses, and enhance resource utilization.

Management Team

Carl Rodia

 

Carl Rodia

Chief Executive Officer

Carl M. Rodia boasts two decades of invaluable experience in the ever-evolving landscape of Medical Device remanufacturing and reprocessing. His expertise spans various domains including business development, medical device design and engineering, manufacturing process engineering, logistics, startup dynamics, and strategic financial modeling. Serving as President of medical device reprocessor, Northeast Scientific, Inc., for 15 years, Carl’s leadership was marked by a relentless focus on process innovation and corporate growth. Prior to this role, he made significant strides in high-level micro and nano scale manufacturing processing, leaving an indelible mark on med tech and related business sectors. Carl’s entrepreneurial journey began at age 26 when he founded his first manufacturing company, later acquired by Motorola, Inc. His subsequent roles at esteemed organizations like Motorola, CBS Inc. (Columbia Records Div.), Audiomatic Corporation, Polyform, Inc., Carl M. Rodia & Associates, Inc., Media Chemical Corporation, EuropaDisk Ltd., Northeast Scientific, Inc., and Device Science Inc., showcased his effectiveness in executive management at both C-level and Senior VP levels. A true innovator, Carl is the originator and owner of three US patents. Notably, in 1985, he pioneered the ‘in-line’ method of compact disc and Blue Ray DVD manufacturing, revolutionizing the media manufacturing industry and paving the way for expanded entrepreneurial participation worldwide—a methodology still employed today.

Anne Evans

 

Anne Evans

Senior Strategic Advisor for Government Relations and International Business

Anne has been a special consultant to GreenLink Strategies and GreenLink strategic partner, Device Science Inc., since 2021. She is a visionary leader with over 45 years of experience in international business, government relations, trade, and environmental solutions. She founded Universal Strategies LLC in 1999, bringing strategic insight to clients across the globe. Returning to her company in 2021 after a distinguished 13-year tenure with the U.S. Department of Commerce’s International Trade Administration, Anne combines her deep expertise in government, private sector, and global trade to deliver impactful results for businesses of all sizes.

A seasoned problem solver, Anne is known for her ability to navigate complex challenges with clarity and precision. Her multifaceted expertise spans international trade, business development, waste recovery, government procurement, and environmental sustainability. Anne’s work is underpinned by a vast network of influential contacts in government, business, and industry worldwide. She has led numerous high-level trade missions and orchestrated key events at the White House, U.S. and foreign embassies, further solidifying her reputation as a global connector.

One of Anne’s signature achievements was her leadership in the UK’s groundbreaking solution to the national waste tire crisis. In 1989, she was called upon by the UK government to spearhead an $86 million tire-to-energy power station in Wolverhampton. She united the UK tire industry to create a nationally supported program for eco-friendly tire recovery, securing $86 million in financing and attracting a major $25 million equity investment. For this, she was honored with the Tire Industry Pioneer Award for her innovation and leadership.

Anne’s business acumen and trailblazing efforts have been celebrated internationally, with her work featured in The Financial Times, The Wall Street Journal, The New Yorker, The Telegraph, and more. A two-time Congressional honoree for her contributions to U.S. businesses and veterans, she was also named the 2020 Lifetime Achievement Award winner by the Hartford Business Journal. Today, at the helm of Universal Strategies, Anne continues to drive transformative business development with a particular focus on the AUKUS region and Australia’s dynamic opportunities.

Laura Rich

 

Laura Rich

Vice President, Business Administration

Laura is responsible for Business Administration and System Operations at GreenLink. She has years of experience in the development and implementation of software and cloud-based platforms. Laura is leading GreenLink’s work to implement cutting-edge business and processing solutions to support its innovative supply chain, operations, sales and R&D programs. She has extensive experience in developing business operation tools and support systems critical to a business’ long-term success through comprehensive, end-to-end business solutions. Her experience includes executive support positions within the electrical manufacturing industry where she managed agency contracts and commissions, national sales reporting and customer support for elite customers. Laura has planned and managed National Association of Electrical Distributors conferences (NAED) and marketing development initiatives in the electrical manufacturing industry.

Laura‘s love of animals and community guides her life and she enjoys volunteering at the Fidelco Guide Dog Foundation, and Habitat for Humanity, which she has supported for over two decades.

Austin Parker

 

Austin Parker

Senior Vice President, Business Development

Austin Parker is Senior Vice President, Business Development for GreenLink Strategies LLC. Austin has previously served as President/CEO of Spectra Healthcare Management, LLC, a 2600-person business process outsourcing solutions provider with operations in India, the Caribbean, the Philippines, Mexico and the United States. Austin remains relational with Spectra, and his current role is focused on the assembly and deployment of teams to implement new projects, focused on staffing healthcare workforce solutions. Mr. Parker holds four law degrees (a) Doctor of Juridical Science (S.J.D.) degree from the University of Kansas School of Law; (b) Master of Law (L.L.M.) in Taxation – University of Missouri – Kansas City (“UMKC”) School of Law, focused on complex business structuring, domestic and international mergers, acquisitions, and finance/securities instruments. (c) L.L.M in Urban Affairs from UMKC School of Law and (c) Juris Doctorate (J.D.) from Washburn University School of Law.

Ashley Bartholomew

 

Ashley Bartholomew

Director of OR Nursing

Ashley began her healthcare career while serving on active duty in the United States Air Force. After military service, she completed nursing school (ADN) in 2011 and earned a Bachelor of Science in Nursing (BSN) from the University of Wyoming in 2016. Ashley is an experienced Operating Room RN, earning a national certification as a Certified Nurse Operating Room (CNOR). Specializing in orthopedic surgery, she also holds a national Orthopaedic Certified Nurse (ONC) certification. As a clinical coordinator for Operating Room training programs, she has a considerable nursing leadership and education background.

She is the recipient of the Association of Perioperative Nursing 2024 Emerging Perioperative Leader under 40 award, which recognizes leaders in the field who have made a professional impact in mentorship, volunteerism, innovation, and more. Ashley’s hands-on experience and commitment to patient care and operational efficiency are evident in her talent in operating room coordination, team communication, and process improvement.